Fifteen-time GRAMMY-winner Alicia Keys is known for her soulful voice and positive approach to life. With 230 awards under her belt, she is no stranger to being in the limelight. To add to her impressive achievements, she's also the face of the revolutionary #NoMakeup movement, showing off flawless skin highlighted by her Eminence Organics skin care routine. And, we aren't the only ones to take notice - Into The Gloss, ELLE, W Magazine, PopSugar and SELF are just a few of the publications that have featured Alicia's skin care secrets.
Alicia's #NoMakeup movement began when she arrived barefaced to the cover shoot for her latest album, ‘In Common’. Keeping with the tone of the album, Alicia decided to skip the makeup chair, bare her gorgeous, radiant self and show off the effects of Eminence on her fresh-faced complexion. Her rationale was simple: “I don't want to cover up anymore. Not my face, not my mind, not my soul, not my thoughts, not my dreams, not my struggles, not my emotional growth. Nothing.”
I don't want to cover up anymore. Not my face, not my mind, not my soul, not my thoughts, not my dreams, not my struggles, not my emotional growth. Nothing.
Alicia is a huge believer that in taking care of your inner self first, your true beauty will seep through. Keeping to her word, she has been hitting every red carpet event sans makeup - and the 2016 VMAs was no different. Her best accessory was, by far, her glowing skin and radiant smile.
In an Into The Gloss interview, Alicia's makeup artist Dotti explained how she achieves the star’s flawless look with Eminence: “When [Alicia] does come to me for makeup, I always work on bringing the texture of her skin to the front … I just enhance what she brings to me. To start, we might do a mask to get some moisture in the skin. We do this lip treatment as well from Eminence [the Lip Trio Kit]—it’s three steps, so it’s nice to do if we have time.” Our Clear Skin Probiotic Masque is another of Alicia's favorite Eminence Organics products. Dotti revealed to ELLE, W Magazine, PopSugar and SELF that she relies this mask's mix of cooling cucumber and refining yogurt to keep the star's complexion looking fresh and radiant.
Alicia has been an Eminence Organics fan since she met our General Manager, Attila Koronczay, during a Vancouver tour stop back in 2013.
So, what’s the secret to Alicia’s gorgeous all-natural look? She claims it’s a healthy lifestyle and a good skin care routine. We couldn’t agree more!
What Eminence Organics products make your skin glow? Tell us in the comments below!