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Digital Experience Manager


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Location: West Broadway and Cambie, Vancouver, Canada at Eminence’s Central Office

Work Hours: Monday – Friday from 8am – 4:30pm 


How to Apply

Please send a cover letter and resume to careers@eminenceorganics.com with Digital Experience Manager in the subject line of the email.

For more information on Eminence Organic Skin Care, visit our website, Facebook Page, and YouTube Page.


The Application

Closing Date for applications: Sunday, February 16th at 9:00pm PST

*Update on Friday, February 28th, 2020 screening & interviews are in process, however, applications submitted immediately are still welcomed.​

Competitive Salary, Bonuses, Extended Health Benefits, Wellness Program, Product Discounts and Green Transportation Incentives


Our Products

Eminence Organic Skin Care provides premium products and unparalleled service to leading salons, spas and beauty professionals. Pioneer of the organic skin care movement, Eminence Organics combines more than half a century of herbal craftsmanship and innovation with Hungarian-inspired healing to offer results-oriented treatments. All of our products use only the freshest ingredients known to nature without harming animals or using any harsh chemicals - we pick only premium quality ingredients to craft natural, organic and Biodynamic® skin care that is good for the earth and good for the skin. Every ounce of our products receives personal attention throughout production and packaging. 

Eminence Organics cares about the environment and integrates sustainable practices into every part of our business including planting a tree for every product that we sell through our Forests For The Future initiative. 


Our Company

Eminence Organic Skin Care is the leading name in the field of Organic Skin Care. Eminence Organics is renowned as the most unique and effective line of natural skin care products on the market today. 

For more than 10 years in a row, skin care professionals have voted Eminence Organic Skin Care their Favorite Skin Care Line and their favorite company for Product Education. Eminence is considered #1 for skin care results in the natural and organic spa industry and has been awarded hundreds of accolades by the industry’s most trusted sources including our recent ‘Best of Beauty’ award from Allure. 

Eminence Organics has also won multiple Environmental Awards and is a Certified B Corporation®, recognizing the sustainable farming & green practices we use to create our products as well as recognizing the progressive people practices we exemplify in supporting our team-members.

Since the arrival of Eminence Organics in North America, our business has experienced tremendous growth in every major market in North America and has created distribution channels in over 60 countries.

Currently with over 300 team-members worldwide and with thousands of dedicated and loyal spa and salon business partners, Eminence Organics has products which touch millions of faces and bodies across North America and throughout the world each year. Our charitable initiatives, including the Eminence Kids Foundation, impact thousands of lives each year.


Our Core Values

Extraordinary Service, Infectious Enthusiasm, Sincere Respect, Supportive Teamplay, Proactive Reliability, Passionate Dedication


Role Summary

Eminence Organic Skin Care is looking for a Digital Experience Manager (DEM) who is an expert in digital marketing and is passionate about skin care and wellness. The DEM will grow the Digital Experience Team to constantly improve the online user experience and continually grow web traffic. The Digital Experience Manager is a well-rounded digital marketer responsible for Eminence Organics’ web platforms (www.eminenceorganics.com, www.eminencekidsfoundation.org, www.eminenceorganicfarm.com) the DEM uses online best practices and web analytics to drive web and mobile strategies to improve business results and the online experience for Eminence Organics’ Customers (Spa Partners) and End-Consumers.


Reporting and Peer Relationships

The Digital Experience Manager (DEM) reports to the Director of Marketing & Communications, while working closely with the Digital Content Team. The DEM currently manages two direct reports who are the SEO/SEM Specialist and Website Content Administrator. This role also works closely with other departments throughout the organization including teams in Marketing, Public Relations, Product Development, Sales, Customer Development, Customer Education and Software Development.


Roles and Responsibilities

Duties and responsibilities include, but are not limited to:

Digital Experience Leadership

  • Align the Digital Experience Team’s initiatives and programs to support the strategic direction of the business
  • Partner and communicate effectively with the Digital Content Marketing Manager to ensure cohesion between the online presence on Eminence Organics’ websites and the content broadcasted via email, blog and social media channels 
  • Ensure that all Digital Experience Team actions align with the broader initiatives, and plans, of Marketing and Sales
  • Assist in the development and execution of the digital marketing strategy
  • Encourage all team-members throughout Eminence to embrace digital marketing tactics in their own roles
  • Partner in negotiating contracts for, and managing relationships with, external digital vendors and outsourced projects (for example Hubspot)
  • Produce reports through Google Analytics to measure website metrics that inform digital marketing strategies
  • Assist with the SEO and SEM strategy and help identify opportunities for improvement

Website Enhancement Development & Rollout

  • Maximize, sales, marketing and brand opportunities on all of Eminence’s corporate websites, including www.eminenceorganics.com, www.eminencekidsfoundation.org, www.eminenceorganicfarm.com and any other websites that are developed in the future
  • Manage the development of new features and enhancements to the 3 corporate websites
  • Create business cases as needed for website projects and manage the implementation
  • Drive the development and implementation of website enhancements including any necessary communication strategies internally and externally
  • Contribute to the achievement of goals for Eminence’s B2B Online Ordering tool (which is the B2B ecommerce interface for Spa Partners to place product orders for their spas) – while ensuring input and support from various stakeholders throughout the organization
  • Oversee the resolution of any issues with Eminence’s websites (for example broken links, user interface, 404 errors)
  • Research and develop solutions that improve the user experience for End-Consumers in discovering, understanding, selecting and finding a channel to purchase Eminence Organics services and products
  • Ensure high quality of all website content

User Experience (UX)

  • Identify opportunities for UX contributions designed to achieve company goals and improve business outcomes
  • Define digital metrics and goals related to the user experience and web traffic 
  • Optimize the user experience of the Eminence corporate websites using web analytics data, best practices and new technology to provide extraordinary service to all website users (including Home Page design, Checkout path optimization, Landing page design, Search Engine Optimization, Spa Locator)
  • Plan and coordinate user research and user testing activities
  • Document insights to bring into focus the most important user needs and behaviours
  • Create and coordinate UX deliverables such as user flows, personas, wireframes and additional documentation necessary to communicate intended user experience and interaction opportunities
  • Help to encourage thinking from a Customer journey perspective, including the integration of online touchpoints
  • Utilize internal (offline) touchpoints such as Customer and Product Support Teams to improve the online experience
  • Work with the Website Development Team to ensure the overarching experience is consistent with other UX efforts and technical limitations
  • Coordinate usability and functional testing to ensure solutions are stable, reliable and meet or exceed user expectations

Human Resources & Leadership

  • Exemplify Eminence Leadership Best Practices
  • Manage the attraction and selection of new Digital Experience team-members
  • Provide orientation, training, performance expectations and coaching for all new hires
  • Assist in setting Goals & Objectives for Key Performance Indicators for each direct report
  • Manage and communicate progress on key goals and initiatives to team-members
  • Calculate metrics and results for quarterly bonuses and year-end bonus calculations
  • Develop training plans and materials, policies and procedures
  • Discuss performance issues promptly with direct reports and supportively manage the performance improvement process Meetings
  • Prepare and conduct annual performance reviews for direct reports
  • Manage and report payroll, vacation & absences using the HRIS
  • Assist in daily activities of team as needed


  • Hold regular scheduled 1-1 meetings with each direct report
  • Hold regular 1-1 meetings with the Director of Marketing & Communications
  • Attend and lead regular Digital Experience Team meetings
  • Attend and assist with the Eminence Organics Annual Business Conference 
  • Attend and/or lead other meetings as required
  • Perform other duties as Required


Experience REQUIRED

  • Leadership experience (with direct reports) - minimum 3 years
  • Post-secondary education in Business or Communications with a Marketing focus or related experience
  • Digital Marketing experience with a focus in organic search and Pay-Per-Click Advertising – minimum 3 years
  • Web Analytics experience – minimum 4 years (e.g. Google Analytics, Crazy Egg)
  • Ecommerce experience – minimum 4 years (B2B ecommerce an asset)
  • Strong knowledge and experience of online digital marketing tools – minimum 3 years (e.g. Google Ads)
  • Experience with CMS platforms (e.g. Drupal and WordPress) – minimum 4 years
  • Experience with SEO strategy and tools – minimum 2-3 years (e.g. SEMRush and Screaming Frog)
  • Marketing CRM software experience an asset (e.g. HubSpot)
  • Managing the online distribution of consumer-packaged goods an asset
  • Skin care industry experience or proven passion for skin care an asset


Skills Required

  • Website Management and user experience
  • Working knowledge of HTML and CSS
  • Impeccable written and oral English skills 
  • Exceptional attention to detail required
  • Ability to multitask and manage time effectively to meet deadlines
  • Ability to work in a fast-paced, rapidly changing entrepreneurial environment
  • Intermediate-Advanced knowledge of Microsoft Office (Outlook, Word, PowerPoint, Excel)
  • Excellent interpersonal and communication skills
  • Impeccable proofreading ability
  • Analytical thinking with a passion to analyze data and make recommendations for improvement based on findings
  • Highly organized and able to keep teams on track and meet deadlines
  • A team player who brings experience to the table, but is not afraid of a challenge and to trying new ideas


Apply Now

Please include the following with your application:

  • Cover letter
  • Resume


We offer a wide range of career opportunities and we are always interested in meeting enthusiastic, reliable and service-oriented team players. Share this opportunity on:

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